Apple released two new video ads for its “Your Verse” iPad Air campaign, in which they showcase the tablet being used in various scenarios. In the new ads, Apple profiles Esa-Pekka Salonen, a Finnish conductor who composes music with the iPad Air, and travel Blogger Cherie King who uses various apps to map her journeys and translate foreign languages on the fly.
Jump over the break to check out the videos…
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https://www.youtube.com/watch?v=_4msNKgRQDc
https://www.youtube.com/watch?v=FbXYqHke9n8